Odyssey’s brand evolution launched with new identity

January 18, 2013

January 18, 2013

Categories

Estimated Reading Time 7 Minutes

Odyssey Systems was founded over 25 years ago with the vision of providing affordable telecommunications solutions based on business key requirements.

To support their growth the team at Odyssey approached Better to work with them on evolving their brand and marketing communication. The project focused on refreshing the brand identity and applying this, along with a new brand style, across all their marketing channels both internally and externally.

Take a look at some of the work below:

Odyssey - Brand Development and Identity Evolution

Odyssey – Brand Development and Identity Evolution

Odyssey - Brand Development, Language and Identity Guidelines (initial sketches)

Odyssey – Brand Development, Language and Identity Guidelines (initial sketches)

Odyssey - Brand Development, Language and Identity Guidelines

Odyssey - Brochure Design, Creative, Art working and Print Management

Odyssey - Corporate Stationery Design and Production

Odyssey – Corporate Stationery Design and Production